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How to Grow a Consulting Practice - With Michael Zipursky

Episode #73

Tom Bailey, founder of Succeed Through Speaking, interviews Michael Zipursky. Michael Zipursky is the CEO of Consulting Success® where they specialize in helping entrepreneurial consultants grow profitable, scalable and strategic consulting businesses. He has advised organizations like Financial Times, Dow Jones, RBC, and helped Panasonic launch new products into global markets, but more importantly, he’s helped over 500 consultants from around the world in over 75 industries add 6 and 7 figures to their annual revenues. Why you've got to check out Michael's episode: - Discover how Michael supports entrepreneurial consultants i.e. solo consultants or firm owners who want to build a business, be strategic about it and make great impact while they are doing it. - How a lot of his clients are struggling with both growth and growing in a consistent way, and the need to ensure they are making the right decisions. - Why a lack of confidence and self-esteem can lead to business owners sometimes jumping around from one shiny object to another. And how important foundations are for these business owners. - Understand the several key areas that are critical for business growth - including finding clarity around client identity, defining a magnetic message that will resonate with your audience and how marketing tactics stop working if you don't get these two right first. - The importance of a strategic offer when you are providing a service that people really want to buy, and how your offer aligned with your personal business needs. - How to get access to a FREE Consulting Success Blueprint to dive deeper into a lot of the topics covered in today's episode. Resources / Links https://www.consultingsuccess.com/blueprint (https://www.consultingsuccess.com/blueprint)