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How To Increase Marketing Performance On A Budget - With Charlie Whyman

Episode #83

Tom Bailey, founder of Succeed Through Speaking, interviews Charlie Whyman. A bike collision with a lazy driver turned her into a better leader. Leaving an engineering degree to make and sell Sardinian Olive Oil sparked her interest in marketing and... doing sales demonstrations down the world's deepest gold mines made her realise that you don't have to have a marketing degree or wads of cash to be really good at it. Our guest is B2B Marketing Strategist Charlie Whyman who works with businesses to increase their marketing performance and confidence with an OTTERly effective and simple marketing plan. Why you've got to check out Charlie's episode: - Discover how Charlie works with businesses who are typically doing their own marketing and working hard to get themselves out there. - How marketing is typically the biggest challenge for these businesses, and without marketing how they are left as the best kept secret in their industry. - Learn how this negatively impacts sales and how they are unable to create any consistency when it comes to cashflow and revenue, and what impact this can have on your mindset as a business owner. - Understand what Charlie means when she talks about marketing injuries and how difficult these can be to recover from for business owners. - Why you should keep your marketing simple, based on clear goals and clarity around what you want to achieve. - How you can get FREE access to Charlie's quiz for business owners to review how you perform in each different area of sales and marketing in your business. Resources / Links https://www.curiousmarketingquiz.com